The world around us is inevitably becoming more pertinent. Even big companies like Google are striving to provide users with the most relevant information in order to avoid the messy alternative that comes with large volumes of information. Finding and retrieving relevant information is becoming increasingly difficult in the age we live in, as information is being created at exponential rates.
I remember when its convenience first made Google so famous. Google easily dominated the market by providing people with the most relevant information according to their needs and in a matter of minutes. Previously, the alternative was searching for information in huge archives such as a library.
Likewise, business intelligence has become a valuable asset for organizations as it also provides information and insight from stored data. Such capabilities are essential because highly relevant insights are needed for companies to make better strategic decisions to run their business.
Today BI platforms are no longer limited by the technology assets, like physical memory. Nowadays the possibilities are endless. From this, however, arose a new problem. Companies are struggling to separate and identify which insights are key to their business, due to the high volumes of information stored by companies. BI industry experts are saying this is the major problem, and we need to fix it.
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Our friends at Microsoft took another step toward releasing SQL Server 2012 database platform, code name ‘Denali’, by announcing today their new licensing model and pricing for the product.
This is significant step forward for Panorama Software customers, as well as business intelligence users around the world. The newest version of SQL Server, set for an early 2012 release, is the first to include an edition devoted specifically to BI.
Pricing for the SQL Server 2012 Business Intelligence Edition will be $8,592 per Server. The other versions will run $6,874 per core for the Enterprise Edition and $1,793 or $898 per Server for the Standard Edition.
By all accounts, it seems as though the Panorama customer base is pleased with the announced pricing of the new platform. Given the affordable price tag that will be attached to SQL Server 2012, more companies around the world will now have an opportunity to leverage business intelligence to make better, data-driven decisions that will steer the organization toward increased revenue and profitability.
“Our customers are very excited with the new BI capabilities in SQL Server 2012,” said Eynav Azarya, CEO of Panorama Software. “With the new packaging and licensing, in particular the new SQL Business Intelligence Edition, the total cost of ownership (TCO) is being kept low, meeting the demands of what our customers are looking for in both scope and price.”
We at Panorama couldn’t be happier about the prospects that SQL Server 2012 holds with its focus on offering BI at a price point that makes the technology available also to mid-market organizations.
We’re also pleased that our stable of customers is excited about the release, since Panorama makes a conscious effort to align its own latest product, Panorama Necto, with what Microsoft will be offering with the new database system. Years of working alongside Microsoft made us confident that the company would hit a home run with the next SQL Server 2012, and so far that’s turning out to be true.
