NovaView® GIS
Background Information
Geographic Information Systems (GIS) have long offered the capability to analyze geospatial data. Geospatial data refers to information that can be geographically referenced in either two or three dimensions. Data can be mapped as geographic features, business points, households, demographics and consumption patterns.
As much as 80% of an organization's data can be associated with a geographic location; this can include customer or competitor locations, store locations and sales territories. When viewing this data on a map, as opposed to a spreadsheet, trends become easier to spot.
The key to leveraging the power of geospatial-enabled applications is with the data itself. For example, by adding demographic information to an organization's existing business data, maps become truly interactive through the capability for users to drill down to data associated with any given location. What is the average income in areas where the highest performing stores are located? How do sales vary by population level or by proximity to competitors? Such information is extremely valuable when, for example, planning new store locations.
BI GIS systems help draw an accurate view of business occurrences and their geographical influences. The result is a database that handles all spatial data exactly the same as any other business data
By integrating with ESRI, Panorama Software has chosen to incorporate the most popular GIS solution. Panorama has launched NovaView GIS as a module that integrates NovaView web client with ArcGIS web client. NovaView GIS Framework is a powerful web based solution that expands user insights into spatial information.
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